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SA2020 | Turn Your Manicure into #Maynicures | SA2020

Turn Your Manicure into #Maynicures

During the month of May – Mental Health Awareness Month – those in the know turn their manicures into Maynicures. What’s the difference? A Maynicure features four nails painted one color, and the fifth nail painted a contrasting color to represent the 1 in 5 children who experience mental illness. It’s a fun campaign that makes the One in Five Minds message come to life in a visible and unique way.

Why do this? As a parent, relative or friend concerned about children’s mental health, you know how important it is to let everyone around us know that many kids experience these illnesses and that there is hope if they get help. But we need to start the conversations…at least 10,000 times during May.

We want you and your friends to get involved! Turning your manicure into a Maynicure takes just four easy steps:

  • Sign up on
  • Paint your nails in the 1-in-5 pattern – paint your fingers, toes or both!
  • Post a photo of your Maynicure onto your social media accounts using the hash tag #Maynicures and #OneinFiveMinds.
  • Then challenge your friends to do the same. Even some of your male friends may join in the fun!

You’ll discover the 1-in-5 pattern will spark conversations at work, while shopping, at the gym… just about anywhere! That will give you the opportunity to share about children’s mental health, the importance of diagnosing illness early, and how treatment can greatly improve children’s lives.

This month, in a simple but powerful way, you can help make a big difference for parents who are still struggling in silence.

Join the campaign now and we will send you the easy steps you can take to become a voice starting with a simple and beautiful manicure. To make it easy for you, we already prepared messages you can share on your favorite social media channels. We’re also excited to be partnering with the renowned jewelry designer Kendra Scott, and invite you to check out their new line of gorgeous nail lacquers. Visit one of their San Antonio stores between May 15th and May 22nd to learn more about this campaign and partnership. You’re also invited to join us at our Maynicures Kickoff on Sunday, April 30th! RSVP here.

Our goal is that 10,000 people join the campaign and share this important message by signing up on our campaign page. Sign up now to get this viral campaign started and help these families and their kids.

Whether at a party or just on your own, we hope you’ll help spread the One in Five Minds message with your own #Maynicures during the month of May! Tag your social media posts with #Maynicures and #OneinFiveMinds so we can see your photos!